32 года
Мужчина
Кишинев
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Обо мне
Learning internet-marketing, analytic systems.
ТОП Навыки
Опыт работы
Апрель 2014 - Настоящее время
10 лет 11 месяцев
SEO
Freelance
Кишинев
- SEO продвижение сайтов в google.ru, yandex.ru, google.ro, google.com.ua.
- Анализ конкурентов.
- Построение стратегии продвижения сайта.
- Сбор и кластеризация семантики.
- Проектирование структуры сайта под семантику.
- Технический аудит сайтов.
- Создание технических заданий программистам.
- ТЗ для копирайта.
- Постраничная оптимизация.
- Микроразметка страниц.
- Ссылочный аудит и стратегия размещения ссылок.
- Оптимизация страниц под поведенческие факторы.
- Подключение и настройка Я.Вебмастер, Search Console, Google Tag Manager, Facebook Pixel, Google Analytics, Яндекс.Метрика.
- Работа над авторитетностью бренда в интернете.
- Работа с сервисами конкурентной разметки, софтом для кластеризации и технических аудитов.
Ведение и оптимизация поисковых, медийных кампаний в Google Ads.
Создание сайтов на Wordpress.
Ноябрь 2022 - Август 2023
10 месяцев
Marketing Manager (SEO, PPC, Display, SMM, Technical marketing)
Urchin Systems
Кишинев
- Work on company B2B projects
- Competitors research
- Search engine optimization: On-page & Off-page
- Creating a comprehensive SEO, PPC and Display work plan.
- Performance reports using web analytics.
- Work with the development team
- Setting up analytics systems
- Creating Technical Specifications for writing texts.
Март 2019 - Сентябрь 2022
3 года 7 месяцев
Publicis Media Moldova
Performance Manager (SEO & PPC)
Кишинев
Work on customer projects.
- Сompetitors research
- Traffic sources
- Organic research
- Backlinks analysis
- Content analysis
- Ads research
On-page Optimization
- Deep keyword market research and analysis
- Implementing SEO strategies for eCommerce websites
- Creating technical specifications for pages to attract new traffic
- Technical analysis of sites to improve the indexing and ranking of sites.
- Usability audit to create layouts, improve current pages
- Using white-hat on-page SEO techniques to produce high rankings for numerous keywords
- Marketing activities to increase conversion rate
- Performance reports using web analytics
Off-page Optimization
- Creating a link building strategy to get quality inbound links from blogs, forums, and other relevant, content-specific sites
- PPC & Display
- Researching demand for our services
- Competitor research
- Creation and optimization of advertising campaigns in Google Ads to attract leads from search, display and Performance Max.
- Creating audiences
- Analysis of user behavior on the site using Google Analytics
- Reporting on progress monthly
Creating a comprehensive SEO and PPC work plan.
Сентябрь 2020 - Февраль 2021
6 месяцев
SEO
Romstal.ru
Москва
Training a company employee in On-page and Off-page Optimization:
- Create meta tags
- Creating SEO tasks for web developers
- Competitor analysis
- Search Engine Reputation Management
- Keyword Market Research
- Regular optimization of on-page content on various product pages
Июль 2020 - Февраль 2021
8 месяцев
SEO Director – KERAM MARKET Group of Web Projects
KERAM MARKET
Кишинев
On-page Optimization:
- Developed and implemented SEO strategies for eCommerce websites with over 150,000 products.
Conducted deep keyword research and created high-traffic pages.
- Optimized meta tags and on-page content, delegating tasks to assistants for efficiency.
- Collaborated with developers to improve site code and SEO performance.
- Performed usability audits and suggested layout improvements to boost conversions.
- Applied white-hat SEO techniques to achieve high rankings for targeted keywords.
- Managed and delegated link-building initiatives, boosting domain authority.
- Produced and interpreted performance reports, delegating analytics tasks to team members.
- Directed Search Engine Reputation Management (SERM) strategies, delegating tasks for execution.
Off-page Optimization:
- Developed inbound link strategies, delegating backlink creation from blogs, forums, and relevant sites.
- Coordinated the production and submission of articles and press releases.
- Managed blog commenting on relevant platforms to secure backlinks.
- Generated and submitted product feeds to shopping engines.
- Integrated social media optimization to support SEO efforts.
PPC Management:
Created and optimized Yandex Direct and Yandex Maps campaigns.
In this role, I led a team of assistants, worked closely with editorial teams, and provided direction to developers, while ensuring successful project execution.
Июль 2018 - Февраль 2021
2 года 8 месяцев
SEO & PPC – KERAM MARKET Group of Web Projects
KERAM MARKET
Кишинев
Working on a group of web projects KERAM MARKET
https://www.keram-market.ru
https://www.keramspb.ru
https://sanmall.ru/
https://san-lux.ru/
https://poly-katalog.ru/
https://oboi-katalog.ru/
https://business.artcer.ru
https://casamoderna.ru
https://www.keramekb.ru
https://www.keramkrasnodar.ru
https://www.keramnsk.ru
https://www.keramcrimea.ru
https://www.keramnn.ru
https://www.keramkazan.ru
On-page Optimization:
- Implementing SEO strategies for large eCommerce websites with more than 150,000 products
- Deep Keyword Market Research and Analysis
- Creating pages to attract new traffic
- Developing, optimizing, and delegating the creation of meta tags
- Regular optimization of on-page content on various product pages
- Working with the development team to analyze site code and provide recommendations based on SEO best practices
- Usability audit to create layouts
- Using white-hat on-page SEO techniques to produce high rankings for numerous keywords
- Developing and delegating link-building
Marketing activities to increase conversion rate
- Developing, generating, delegating, and interpreting periodic performance reports using web analytics
- Search Engine Reputation Management and delegating to an assistant
Off-page Optimization:
- Developing and delegating creating quality inbound links from blogs, forums, and other relevant, content-specific sites
- Ordering (articles, press releases, etc.) to submit to various platforms/sites
- Making appropriate comments on relevant, do-follow blog sites to procure backlinks
- Generating and submitting product feeds to various shopping engines
- Incorporating social media optimization to augment the traditional SEO activities
- Developing and delegating link-building campaign
PPC
Creating and managing advertising campaigns in Yandex Direct, Yandex Maps.
Декабрь 2019 - Декабрь 2019
1 месяц
SEO
Individual entrepreneur Ursulyak Vladimir Anatolyevich
Москва
Technical audit of the site https://vsya-plitka.ru/ to improve indexing and ranking in search engines.
Январь 2017 - Декабрь 2018
1 год 11 месяцев
SEO & WordPress Website Builder
Indelit
Кишинев
Created and promoted website https://indelit.md/
On-page Optimization:
- Implementing SEO strategies for website
- Deep Keyword Market Research and Analysis
- Creating pages to attract new traffic
- Developing and optimizing meta tags
- Usability audit to create layouts
- Using white-hat on-page SEO techniques to produce high rankings for keywords
Marketing activities to increase conversion rate
- Developing, generating, and interpreting periodic performance reports using web analytics
- Maintaining blog/news
Февраль 2017 - Июль 2018
1 год 5 месяцев
SEO & Webmaster Engagement Manager
LEADS-TRADE
Кишинев
Working on a group of web projects.
On-page Optimization:
- Adding credit and microfinance offers to websites
- Developing and optimizing meta tags
- Deep Keyword Market Research and Analysis
Creating and managing advertising campaigns in Yandex Direct
Webmaster Engagement:
- Working in CPA network
- Finding and engaging partners
Работа с Serpstat, KeyCollector, KeyAssort.
Ноябрь 2017 - Ноябрь 2017
1 месяц
PPC – Lebedev Grup
Lebedev Grup
Кишинев
Creating an advertising campaign in Google AdWords for the site https://dinamit.md/
Deep Keyword Market Research and Analysis
Декабрь 2016 - Декабрь 2016
1 месяц
WordPress Website Builder
Car4rent
Кишинев
Created a website http://toprent.md/
Октябрь 2016 - Октябрь 2016
1 месяц
SEO
Lebedev Grup
Кишинев
Technical site audit https://dinamit.md to improve indexing and ranking in search engines.
On-page Optimization
- Implementing SEO strategies for website
- Deep Keyword Market Research and Analysis
- Developing and optimizing meta tags
- Usability audit
- Using white-hat on-page SEO techniques to produce high rankings for keywords
- Marketing activities to increase conversion rate
- Provided recommendations based on SEO best practices
- Ordering articles to submit to various platforms/sites
Языки
Румынский Средний
Русский Свободно владею
Английский Разговорный
Желаемая отрасль
Образование: Высшее
Год окончания: 2016
State University of Moldova
Факультет: Mathematics and Informatics
Специальность: Informatics
Курсы, тренинги
Google Ads Search Certification
Организатор: Google
Пожелания к работе
Место работы
Удалённо
На территории работодателя
Гибрид (Дом/Офис)
График работы
Полный день
Гибкий график
Чтобы открыть контактную информацию соискателя, нужно зарегистрироваться и оплатить услугу "Доступ к базе резюме".